Doug Black

Founder and CEO of tripleNERDscore
Doug Black founded tripleNERDscore in 2011 and leads its senior team of developers, designers, and marketers from McKees Rocks, Pennsylvania.
Doug is an ExpressionEngine core contributor and an EE University course author. Under his direction, tripleNERDscore publishes ExpressionEngine add-ons, including Bones for headless ExpressionEngine, and builds, upgrades, and rescues sites on ExpressionEngine, Laravel, Vue, WordPress, Craft CMS, and Shopify.
Doug and our senior engineers turn search recommendations into changes in your content, templates, and CMS. He writes most of the articles in our resource library, covering web development, SEO, and AEO/GEO.
Find Doug elsewhere
Articles by Doug Black
- How Pittsburgh Businesses Show Up in AI Search: What We Check First ()
- Laravel App Scoping Checklist for Pittsburgh Businesses ()
- Vibe Coding Will Cost You More Than a Developer ()
- What Are AEO and GEO? How AI Search Changes Your Visibility Strategy ()
- AEO vs SEO: What Actually Changes and What Stays the Same ()
- Structured Data for AEO: The Technical Foundation for Getting Cited by AI ()
- Is Your Website Visible in AI Search? How to Check in 10 Minutes ()
- Your Site Is Struggling (Here's Why—And How to Fix It) ()
- Why Every Business Should Consider a Custom Web App in 2025 ()
- How to Automate Your Ecommerce Business for Growth & Efficiency ()
- Why Custom Web Development Pays Off in the Long Run (And How It Saves You Money) ()
- Behind the Scenes of a Web Development Project: What Really Happens ()
- How to Nail Social Media Strategy Without Overwhelm (Yes, It's Possible!) ()
- Top 5 SEO Strategies for 2025: Stay Ahead or Get Left Behind ()
- Using Referrals to Grow Your Business (Because Word-of-Mouth is Still King) ()
- Why Motivation Fades (And How to Get It Back) ()
- Why Most “Lead Generation” Advice Doesn’t Work for Small Budgets ()
- Custom vs. Off-the-Shelf Websites: Which One Is Right for You ()
- The Future of Web Development: Trends to Watch in 2025 ()
- The Ultimate Guide to Website Performance Optimization ()
- How to Choose the Best CMS for Your Business ()
- Why ExpressionEngine ()
- Backlinks For Beginners ()
- Why Web Pagespeed Matters ()
- Case Study: Simple Tweaks Increased Sales by 10x In One Month ()
- How User Interactions Can Lead to Sales ()
- The 1 Simple SEO Secret That Actually Works ()
- Sales Funnel and Your Site ()
- 7 Questions Your Website Must Answer ()
- What Google's Mobile-First Scanning Means For You? ()
- Local SEO vs. National SEO ()
- Small Data for Big Impact ()
- Can Anonymized User Data Really Help A Business? ()
- 6 Easy Places To Start With Analytics ()
- SEO Is an Asset ()
- 5 Reasons You Need To Pay Attention To Your Website Analytics ()
- The 5 Biggest Problems with Your Small Business Website ()
- Why You Need Analytics? ()
- Local SEO Basics ()
- What is Local SEO And Why Does It Matter? ()